Determine the critical issues it faces

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Reference no: EM133750080

Question: Consider you are hired as a consultant for Amazon. Your task is to analyze the chosen company and determine the critical issues it faces in its strategic management. Provide solutions/recommendations for the identified issues using the theories and concepts learned. The final outcome is a company report that should also address:

Mergers and acquisitions
Market selection & entry mode choice
Firm strategy
Corporate social responsibility
A typical project should include the following sections:

Executive Summary (1/2 page) If you submit projects without this section your grade will be significantly negatively affected. Do this section last.
Introduction (1 pages) Brief company overview and context of analysis.
External Analysis (3 pages)
a) General assessment of the environment

b) Stakeholder analysis

c) Porter's 5 forces

Internal Analysis (3-4 pages)
a) financial analysis

b) SW & VRIO analysis

c) Value chain analysis

Strategy identification (1 page)
a) Identify the firm′s current strategy

Recommendations (3 pages)
a) Recommend 3 potential strategies

b) Commit to one of the recommended strategies

c) Outline a strategic implementation plan

Reference no: EM133750080

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