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The monthly sales for air conditioners were as follows.
Month
Sales
January
24
February
25
March
18
April
16
May
15
June
July
17
August
19
September
October
20
November
22
December
(a) Plot the monthly sales
(b) Forecast the January sales figure using each of the following:
(c) i) Naive method
ii) A 3-month moving average
iii) A 6 month weighted average using .1, .1, .1, 2.2, and.3, with the heaviest weights applied to the most recent months
iv) Exponential smoothing using an α = .3 and a September forecast of 18
(d) With the data given which method would allow you to forecast next March's sales.
(e) What three most popular methods are used to determine the accuracy of any given forecasting method? And in what circumstances would they be used.
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