Determine margin of safety as a percentage for each product

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Reference no: EM132216414

Question - Rundle Company is considering the addition of a new product to its cosmetics line. The company has three distinctly different options: a skin cream, a bath oil, or a hair coloring gel. Relevant information and budgeted annual income statements for each of the products follow.


Relevant Information


Skin Cream

Bath Oil

Color Gel

Budgeted sales in units (a)

126,000

206,000

86,000

Expected sales price (b)

$8

$6

$13

Variable costs per unit (c)

42

$4

$9

Income statements




Sales revenue (a Ã- b)

$1,008,000

$1,236,000

1,118,000

Variable costs (a Ã- c)

(252,000)

(824,000)

(774,000)

Contribution margin

756,000

412,000

344,000

Fixed costs

(576,000)

(320,000)

(108,000)

Net income

4180,000

492,000

236,000

Required:

Determine the margin of safety as a percentage for each product.

Prepare revised income statements for each product, assuming a 20 percent increase in the budgeted sales volume.

For each product, determine the percentage change in net income that results from the 20 percent increase in sales.

Which product has the highest operating leverage?

Assuming that management is pessimistic and risk averse, which product should the company add to its cosmetics line?

Assuming that management is optimistic and risk aggressive, which product should the company add to its cosmetics line?

Reference no: EM132216414

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