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Determine if the industry is attractive or unattractive

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Reference no: EM131813793

DISCUSSION 1 :  "Union Pacific Corporation"

Please respond to the following: -CITES SOURCES

Perform an analysis of the social / demographic, technological, economic, environmental / geographic, and political/legal / governmental segments to understand the general environment facing Union Pacific.

Describe how Union Pacific will be affected by each of these external factors. PLEASE WRITE IN YOUR OWN WORDS

References:

PRNewswire. (2017). Union pacific reports third quarter 2017 Results.

Union Pacific. (2017).

Market Mad House. (2018). Is union pacific a bargain?

DISCUSSION  2 : "Five Forces of Competition Model"

Please respond to the following:

From the e-Activity, analyze the industry you selected using the Five Forces of Competition Model to determine the impact of each of the five forces.

Based on your analysis, determine if the industry is attractive or unattractive. Explain your rationale.

Reference no: EM131813793

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