Determine how many tickets to sell

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Mudlark Airline has a 15-seater commuter airplane that is used for short flights. Their data suggest that on average about 8% of the customers who buy tickets are no-shows. Wanting to avoid empty seats (they see this as missed opportunity to increase revenue), they decide to sell more than 15 tickets for each flight. Ticketed customers who can't be seated on the plane will be accommodated on another flight and will receive a certificate for a free flight at another time. You have been hired as a consultant to Medlark. Your job is to determine how many tickets to sell. Explain your solution completely and write your recommendation to the company.

Reference no: EM13125144

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