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Extreme Pita, a fast-food franchise, was preparing to launch four new pita products simultaneously across all of its locations in North America. High sales as well as product consistency and uniformity across all of its locations were key goals. Current training methods included preparation of a training manual, distribution of the manual to all stores, and self-study of the manuals by store staff. Costs for this training included the cost of developing the manual and shipping costs. The president was aware of new developments in e-learning and was keen to explore these options for training on the new products.
a) How can a costing estimate assist Extreme Pita in determining which methods to use?
b) Would Extreme Pita use a cost-effectiveness or cost-benefit analysis to determine benefits of the training?
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