Details about the companies disney and yonex

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Reference no: EM132173865

Please collect the following details about the companies Disney and Yonex Co., Ltd

1. Year of Establishment

2. History of the Company

3. Products

4. Location / Markets

5. Vision

6. Mission

7. Company TAG Line / Advertisement

8. Competitors

Details of the Competitors: -

1. Year of Establishment

2. History of the Company

3. Products

4. Location / Markets

5. Vision

6. Mission

7. Company TAG Line / Advertisement

8. Competitors.

Students are requested to conduct the following analysis for the Company against the Competitor Company: -

1. SWOT Analysis • Strength • Weakness • Opportunities • Threats

2. SPACE Analysis • Conservative • Aggressive • Defensive • Competitive

3. BCG Matrix • Market Growth Rate • Relative market Share • Critical Evaluation • Misuse

4. Grand Matrix Strategy • Rapid Market Growth • Slow market Growth • Strong Competitive Position • Weak Competitive Position

5. IE Matrix • Growth and Build Strategy • Hold and Maintain Strategy • Harvest or Exit Strategy

Reference no: EM132173865

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