Reference no: EM133039995 , Length: 6 Pages

MBA653 Destination and Visitor Management - Kaplan Business School

Destination and Visitor Management

Your task

Individually, you are required to compose a 6-page reflective summary of your personal development journey as the result of studying this subject, interacting with your peers during workshop activities, and the group role-play activity, completing your forum discussion questions, and studying weekly resources.

Assessment Description

The purpose of this individual assignment is to foster students' ability to discuss and reflect on the main aspects of destination and visitor management through concept mapping of their individual learning experiences. This will enable students to showcase their ability to be an active learner by reflecting on visitor and destination management theories and concepts from weeks 1 to 12. More importantly, this reflective summary will allow students to practise their personal development concept mapping skills, which are necessary in today's business world.

Assessment Instructions

For an optimum outcome, the reflective summary should be started at the beginning of week 1, and continued throughout at least weekly.

The key questions that you should ask yourself are:
- How have your learning experiences and the significant knowledge and skills you have developed during this subject affected you?

- How will this impact on your practice as a leader?

‘Reflection' requires you to observe, describe and make meaning of experiences closely. ‘Critical reflection' requires you to take this one step further; to analyse, reconsider and question your learning experiences and relate these experiences to your previous knowledge, skills and experiences to gain deeper and broader understandings, and from there to make changes (improvements) in your future personal development as a leader in tourism and hospitality industries.

In preparing this summary, you will need to write a detailed critical reflection of the following aspects:
- Your view of destination and visitor management practices before entering MBA653.
- Your goal on entering MBA653 in relation to the subject matter.
- Your reflection on what you have learnt about destination and visitor management during MBA653.

- The areas of destination and visitor management that have interested you the most and why.
- Make proposals on how you will develop yourself further in your professional career.
- Other aspects you have reflected on that are not included above.

Additionally, you are required to create a concept map of your personal development as a summative ending to your critical reflection. This map should be included as an appendix at the end of your reflective summary. For those of you who are unfamiliar with concept mapping, please read the following exert:
"What is a concept map, and what does it look like? A concept map:
- Is a way of organising and representing knowledge in the form of a diagram showing the relationships between concepts
- Reveals concepts, usually represented as boxes or circles, which are connected with labelled arrows in a hierarchical structure
- Has arrows labelled with short phrases such as ‘is', ‘leads to', ‘gives rise to', ‘results in', ‘is required by', or ‘contributes to', etc."

Attachment:- Destination and Visitor Management.rar