Reference no: EM133539835
PART 1: Designing for Mobile
- Think about how people use their smartphones-in-between moments while they're waiting for something else, or longer times when they're seeking info or entertainment.
- Generate an ad idea for how a governmental agency, such as the Center of Disease Control, can inform people about prevention of things like the flu or COVID19
- Think of how you'd specifically design for mobile, as either an app or a mobile website.
PART 2: Social Media Channels
How could a savings bank engage people on a social media channel? What would the bank have to offer? A utility? Tips?
- Select a bank with a target audience in mind-for example, first-time home buyers, college students, young families.
- Generate an idea aimed at a target audience for a specific social media channel.
- Determine other media channels (outdoor, TV, print) that would drive people to the social media channe.