Reference no: EM132419237 , Length: 8 pages

Assignment 3:
Business Analysis/ Create Your Own Case Study is due this week. Don't sleep on it -- get it done!
Throughout the quarter, we've been discussing operations at a digital media businesses while looking at some companies that have done well and spearheaded major changes within certain industries. For Assignment 3, it's time to do your own investigation.
Instructions:
1. Choose a start-up, innovative business, or the organization that you currently work for to analyze and write a case study about. If you are struggling with your choice, look to the following lists for inspiration: Most Innovative Companies 2017 and The World's Most innovative Company
2. Present the case study using the provided template that is organized as follows:
a. Title: create a catchy title for this case study to pique the reader's interest.
b. Executive Summary: 1-2 paragraphs summarizing what your case study is about.
c. Introduction to the business: 1-2 paragraphs that provide background information about what this business is, does, and how it got started.
d. Need: write 2-3 paragraphs about how this business filled a need in the market and changed its industry.
e. Marketing, Social Media, and Client Management: research and report back about what this business is doing to innovate in terms of marketing, social media and client management. This section should be 3-4 paragraphs in length.
f. Performance/Results: report about how this business has excelled (or missed the mark in certain areas) and what their results have been. This section should be 2-3 paragraphs in length and should include specific data/key metrics to demonstrate their results.
g. Recommendations: What high-level recommendations would you suggest for this business moving forward (enhance social media presence, streamline processes, build customer base, introduce new products, etc.) 2-3 paragraphs.
h. Key Takeaways: What have you learned from the hits or misses of this business that you can apply to your own organization. 2-3 paragraphs.
Formatting Requirements:
-Typed in a Word document using the provided template
-Double spaced using font size 12
-References must be included in the form of a reference page (APA format suggested)
-Your analysis should be no more than 8 pages in length (excluding the cover page and references)