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Peer-Reviewed Research Article Discussion and Summary All team members must actively participate in this assignment to earn/receive credit. Each member of the team must submit evidence they have contributed to the learning team assignment. As part of the deliverable submission process, students must provide their signature verifying they contributed to the learning team deliverable while adhering to the Code of Academic Integrity. By including all team member names on the title page, everyone on the team is agreeing that all members participated in the production of this paper.
The article must discuss at least one of this week's topics, which include: Design effective marketing communications - what is involved in creating a marketing communications plan? What elements must be included and why?
Determine branding strategies - What are the branding strategies that companies and use and why is it important to understand branding strategies? Determine customer loyalty strategies - are customer loyalty strategies and why do companies need to develop and implement customer loyalty programs?
How can companies benefit from these programs? Make sure proper APA formatting is used and the article is cited and references correctly in your paper. You should have a title page and a reference page. Students' grades will also be correlated to the discussion and insight that is shared by each team member in his/her learning team.
Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean consumers of the ethics involved in buying clothing made from Bangladeshi factories .
The assignment in Computer Science or Information Technology is about multiple choice questions, particularly in e-commerce. Questions such as types of e-commerce websites, commercial websites, disintermediation, Platform for Piracy, the data that ca..
The assignment in marketing is about Red Lobster, which is one US and Canada's most loved seafood restaurant. It has hundreds of outlets in US and Canada and it now wants to expand further. The approach adopted by Red Lobster has been discussed in fu..
The assignment in marketing is about preparing a marketing plan. As part of marketing plan, the SWOT analysis, assessing the competitive position, identifying critical competitive issues, marketing objectives, strategy and actions have been suggested..
Marketing deals with preparing a marketing plan for either an existing product or a new product. Various aspects about launching a new product into the market are discussed ranging from the industry the product belongs to, goals and vision of the com..
Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.
The assignment in marketing is about competitive analysis for a new product namely "heated insoles". These heated insoles can be put in shoes and they can protect the wearer's feet by keeping them warm during cold winters.
Promotion strategies of the one's own developed website
Integrated marketing campaign for McDonald's McCafe. McCafe has been launched in Canada. This is a case study which involves the use of digital marketing and social media marketing apart from regular marketing such as TV and radio. All these more are..
In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.
Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.
A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.
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