Design and implement a crisis communication plan

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Reference no: EM133589136

Question: Write 2000 words assignment you will design and implement a Crisis Communication Plan for ORM using a real-world case study. You will learn how to analyze a crisis communication situation and develop strategies for building a positive online reputation The goal of this assignment is to apply your understanding of crisis communication planning and strategies for building a positive online reputation. You will develop and implement a crisis communication plan for an organization of your choosing based on real-world case study examples for:Starbucks vs unionization It is somewhat jarring after the headlines of the past year to go back and read about the employee culture at Starbucks a decade ago when the company was winning awards as one of America's best places to work and CEO Howard Schultz was named Fortune magazine's 2011 businessperson of the year Schultz was being praised for "his consistency of effort to be a good person, amid all the distractions that come with wealth," and the company was lauded for creating "good jobs, exceptional benefits, shared profits with partners... and changing people's ideas about what a successful stable growing business could and should do to be a good community member. Fast forwards to 2022

Reference no: EM133589136

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