Reference no: EM132265164 , Length: word count:1500
Assignment -
Section ADVERTISING -
(a) Design an advertisement for a business (selling toys) which involves some graphic content and words. Discuss at least three ways in which your advertisement conforms to UK advertising regulations identifying the particular CAP codes or regulations/laws concerned.
(b) Advise the investor on the legality of the following in marketing communications (Online advertisements) given in (i) - (iv) below. Give explanations and quote appropriate sections of the CAP codes or other legislation.
(i) A marketing communication for a beer.
(ii) A marketing communication for a new e-cigarette.
(iii) A marketing communication for a sliming product.
(iv) A marketing communication for a computer game.
Section TAXATION -
(a) Advise LazerMiracle Ltd on where it is liable for tax on its sales income.
(b) Advise on which country's vat must be charged during the following transactions.
Please identify any relevant legislation especially the EU Vat Directive.
(i) Delphine's purchase of the lazer machine.
(ii) Delphine's purchase of the ebook.
(iii) Nicole's purchase of the lazer machine.
(iv) The beauty salon in Malta paying for the installation of new anti-aging facial machines.
(v) The beauty salon in Malta paying for purchase of microdermabrasion machines.
(vi) The beauty salon in Malta paying for training for it trainees.
(vii) Trainees in Malta paying for private training.
Section ETHICS -
Discuss the ethical dilemmas in the scenarios below using the ethical decision making framework given in Lecture 17. At the end of the discussion give advice on the best course of action that the investor should take.
Attachment:- Assignment File.rar