Reference no: EM131163278
Assignment Description - Key Assignment Draft
You will be attending an upcoming psychological conference on psychology and mass media. While packing for the conference, you are struck by a particular advertisement you see on television. You have seen this same product advertised in magazines, on the radio, on billboards, and on the Internet. This commercial has you thinking more about the interplay between psychology and mass media. You decide to analyze the advertising campaign and use it as an example during the conference. This analysis will form the Key Assignment for this course.
Using a psychosocial perspective and media research, you will analyze a product campaign to fully demonstrate your understanding of the effects and impacts of propaganda, social influence, persuasion, and attitude changes on society. You will also examine how your own behaviors are influenced by popular media and mass communication.
Select a company that is currently promoting one of its products and has an extensive advertising campaign running at this time.
Part 1 Tasks
Write a paper (12-15 pages) that analyzes a product's advertising campaign. The analysis of the product's advertising campaign (the Key Assignment final paper) will include the following sections:
- A brief (1-2 pages) description of the product and the advertising campaign under analysis, including the types of mass media used
- Media effects research and sociopsychological theories that are applicable to the campaign
- A discussion of the mass media impacts
- The use of sex and violence in the campaign
- A discussion of emotions, persuasion, and stereotypes as they relate to the product's advertising campaign
Please submit your assignment.
|
Assignment-dropbox assignment
: In this assignment, you need to complete a team assignment, with a group of four to five people of your choice. The purpose of your team assignment is to experience working in a group and to apply very specific concepts you are learning about lead..
|
|
Developing new treatment for an incurable disease
: Suppose you are considering investing in a pharmaceutical company that is developing a new treatment for an incurable disease. If it is successful, the company’s stock price will increase from $30/share to $40/share. If the new treatment fails, the s..
|
|
How small must the load p be so as not to violate constraint
: It is desired to limit the centerline deflection of the spandrel beam (Fig. 4.41) to (1/288)L, where L is the length. Expressed in terms of the usual beam parameters (E,I,L,P), how small must the load P be so as not to violate the constraint? .
|
|
Marginal cost curve above the average variable cost curve
: A firm’s marginal cost curve above the average variable cost curve is equal to the firm’s individual supply curve. This means that every time a firm receives a price from the market it will be willing to supply the amount of output where the price eq..
|
|
Description of the product and the advertising campaign
: A brief (1-2 pages) description of the product and the advertising campaign under analysis, including the types of mass media used and Media effects research and sociopsychological theories that are applicable to the campaign
|
|
How the proposed whsms meets legislative requirements
: Establish and maintain WHS management systems - demonstrate the skills and knowledge required to establish and maintain a WHS management system.
|
|
Create a mobile application using androidtm studio
: Create a mobile application using AndroidTM Studio that shows the weather forecast for a selected geographic area of your choice. For this application, use any Weather service API.
|
|
How does the slope vary along the beam
: How large a moment is required at the free end of a cantilever beam to provide a slope there of θ(x = L) = 0.036 in/in?
|
|
Make a project risk register
: By preparing a project risk register, determine how much reserve in days will be needed for time on the turnstile project?
|