Reference no: EM131279932 , Length: 3
Improving Marketing's Contribution to New Product Development:
Wenzel Drechsler, Martin Natter, and Peter S. H. Leeflang
Christian Schulze, Lisa Schöler, & Bernd Skiera Not All Fun and Games:
ViralMarketing for Utilitarian Products
New Product Marketing Blurs the Line Between Nicotine Replacement Therapy and Smokeless Tobacco Products :
Ganna Kostygina, PhD, Lucinda England, MD, MSPH, and Pamela Ling, MD, MPH
During this course you will be working on several elements which lead to the completion of a Marketing Plan.
Write a 2-3 page paper. (Note: The Venn diagram should be located on a second or third page and can be any size as long as the instructor can see all the elements of the diagram clearly.)
1. Create an original product. Describe your product and explain its use and purpose.
2. Create a Venn diagram (see figure 3.6). Mark each segment (three or more) of the market that your product will impact. Explain how it will impact that market segment. Elaborate on the depth and breadth of the market idea.
• (Note: You will continue working with this product throughout the course so give it some thought and come up with something that will impact a large market share!)
Include a cover sheet and 2-3 references. References should be obtained through the attached and Only one website reference will be allowed (not Wikipedia). Please adhere to the Publication Manual of the American Psychological Association (APA)
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Determine the log likelihood ratio test
: Consider a binary hypothesis-testing procedure where the two hypotheses H0 and H1- Determine the log-likelihood ratio test for this problem.
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Describe how you would graph the function described
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Estimate the pump flowrate
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Health practitioner regarding the increased use of temporary
: Identify three issues for the safety and health practitioner regarding the increased use of temporary/contract labor in today's workplaces. Select another topic regarding safety awareness and today's workplace -- fatigue, complacency, rushing, lack o..
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Describe your product and explain its use and purpose
: Create an original product. Describe your product and explain its use and purpose.
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Leading and lagging indicators and risk management
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Class early in the unified process methodology
: Explain the purpose of the class diagram and why is it important to identify class early in the Unified Process methodology?
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Enhancement drugs in youth-amateurs-professional athletes
: Drug Regulation Where do we draw the line in regard to regulating the use of nutrients, stimulants and the use of enhancement drugs between youth, amateurs and professional athletes? In the case of collegiate athletes, when are adults/coaches capable..
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Find an expression for the flowrate passing between plates
: Determine an expression for the flowrate passing between the plates (for a unit width). Express your answer in terms of b and U.
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