Describe what objections are and why they are important

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1. The professional salesperson understands the importance of objections and therefore prepares for them: 

  • Describe what objections are and why they are important
  • What types of objections are there?
  • Imagine a sales situation and a possible objection, describe what method what method you would use to reverse the objection and how you would do it.

2. What is more important to the salesperson: the loyal attitude or the loyal behavior? Why? What can a seller do to retain buyers? How is loyalty related to the customer's lifetime value?

Reference no: EM133028060

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