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Marketing mix is the controllable set of activities that the firm uses to respond to the wants of its target markets. Create a 300-400 word response on the marketing mix and submit to this discussion thread. Be sure to cover the following in your response:
Describe what is meant by marketing mix.
Describe and discuss the different elements of the marketing mix for a product of your choice.
How does the marketing mix enable marketers to better serve their customers?
How would a marketer use the marketing mix to select a new product or service?
How would a marketer apply the marketing mix to use a seamless value chain to transport the product or service to the customer?
Watch the video titled "Mark Zuckerberg on Team Dynamics" .Then express whether or not you agree with Mark Zuckerberg's opinion on managing team dynamics. Explain whether or not you believe the team dynamics Mark Zuckerberg experienced are unique ..
Watch the video case study "Geek Squad: A New Business for a New Environment."Read the case study discussion on pp. 88-89 of the Marketing text. Keep this case study in mind as you complete this assignment. Write a report using your company or one..
Describe the potential use of AdWords and AdSense by Fox Lake for advertising its wedding services. Which, if either, of these would you recommend for Fox Lake? Why?
Look at some of the research literature in the library. Pertinent sources include feature-length research articles in journals such as the Journal of Public Relations Research, Journal of Consumer Marketing, Journal of Marketing, Communication Qua..
Product and Service Innovation Management - Describe your product concept, giving a clear functional definition. Ideally, you should be able to describe your concept in a few clear sentences:
How has method identified. - Identify the touch points mentioned in the video and list the types of information method could gather at each one.
write a 1050- to 1400-word paper in which you complete the following middot research and describe the internal
Read a minimum of two (2) articles from the publications that pertain to leadership or management. Write at least two paragraphs, summarizing the article (first paragraph) and stating the implications in EMS leadership.
If the measures used in research had no measurement error whatsoever, would researchers obtain weaker or stronger findings in their studies?
Our readings we saw three different types of consumer buying situations. How does the buying situation affect the stages of the buyer's buying process?
Evaluate the effectiveness of previous marketing and positioning strategies of your chosen organisation to determine their effectiveness - Identify and briefly discuss your chosen organisation's direction and marketing targets.
Reflection describes the following:Key lesson(s) that you learned (individually) as you completed the simulation.What you would have done differently had you been the sole decision maker for each of the functional areas.How do you think this would h..
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