Reference no: EM132398722
You have had a chance to see tools of persuasion in the Three Proofs and to examine visual arguments in methods of persuasion. For this Assignment, you will compose a critical thinking analysis of two television commercials. The paper should be at least 600 words long.
You will select two television or online commercials for the project. If you do not regularly watch television, you can still complete the Assignment by searching YouTube® or individual company websites to find advertisements for products, goods, or services. Choose one commercial that you think is effective and persuasive, and another that you think fails to make a strong argument.
In the same document, you will conduct two analyses. Part I is on the effective and persuasive commercial, and Part II will cover the less persuasive commercial. You should answer the following four sections for each. Answer all of the questions for Part I first, then answer all of the questions for Part II.
First, you will describe what happens in the commercial. Assume that the reader has not seen it. Explain the use of words, images, and sounds. What do you see?
Next, use the premises-conclusion format to offer about three to four premises that lead to what you believe is the conclusion of the commercial. Label each premise and the conclusion. Then explain why you labeled each part as such. What makes each section a reflection of a premise (evidence, reason) or the conclusion?
Identify the use of ethos, pathos, and logos in the commercial. Use and cite the definitions of each term from the reading or your research. Discuss what the commercials have done well or what is lacking.
Finally, offer two suggestions that would strengthen the commercial. What would make the effective commercial even stronger? What would cause this ineffective commercial to become persuasive? Explain why this would make a difference in the outcome for the commercial.
Research academic and reliable sources
: Research academic and reliable sources; translate the information from those sources into a cohesive piece of writing; respond creatively to artwork.
|
What are the cultural motives behind political economics
: What are the cultural motives behind political economics? Are they still important?
|
Boss formulation of the research question
: How, if at all, could you improve on your boss's formulation of the research question?
|
Business Strategy Analysis Assignment
: Question: You may choose an organisation for analysis and what you intend to investigate. The assignment must be strategic in nature
|
Describe what happens in the commercial
: Describe what happens in the commercial. Assume that the reader has not seen it. Explain the use of words, images, and sounds. What do you see
|
Describe the feeling of love in terms of actual deeds
: How does Augustine describe the feeling of "love" in terms of actual deeds? How are the needs of the spirit and the body contrasted throughout Gregory's life
|
Three-skill leadership approach compared to the skills model
: What are the differences and similarities of the three-skill leadership approach compared to the skills model.
|
Define what you believe will be most challenging for you
: This course has focused on the goal of changing the world through one person, one organization, and one community at a time. Through course readings, media.
|
Should paula refer carmen to another professional
: Paula, the counselor, is a 37-year-old woman. She has lived away from home since she began college. During college, she lived with roommates in an apartment.
|