Describe the three generic strategies

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Assignment:

After I read the Case "Campbell: How to Keep the Soup Simmering found in the back of your Strategic Management: The following questions were asked?

Briefly describe the three generic strategies - overall cost leadership, differentiation, and focus - and which of these are used or needed at Campbell Soup.
Should Campbell Soup combine the generic strategies of overall cost leadership and differentiation? Why or why not?
Discuss some of the various means that Campbell Soup could diversify. What are the pros and cons associated with each of these?

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Reference no: EM133513493

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