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Describe the targeted segment

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Reference no: EM13557469

1. Describe the targeted segment(s) of Dunkin' Donuts.
2. Discuss the competitive advantage of Dunkin' Donuts.
3. Compare and/or contrast the positioning strategy of Starbucks and Dunkin' Donuts.
(What is the brand image?)
5. Discuss how Dunkin' Donuts' strategies have changed since its early days?

Reference no: EM13557469

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