Describe the steps involved in benchmarking

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Reference no: EM13968719

1. Describe the steps involved in benchmarking.

2. Why would a company be interested in benchmarking? What would they hope to gain by benchmarking?

3. Use Verizon cell phone service as an example and describe the steps and activities involved in benchmarking. Be sure to indicate which type of benchmarking would be most appropriate and why, as well as whom they should benchmark against and what they should measure.

Reference no: EM13968719

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