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Describe the product-service segment of analysis

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Reference no: EM133176619

Please help me with this practice situation. take your time. I will give high ratings. please provide references for my better understanding.

Please use the company: Apple

Pick company of regular product or service that has digital footprint

Offers product/service online

1.Put yourself in the marketing/e-commerce manager's shoes, what criteria would you use to evaluate competition.

2.Find ways to differentiate your business from the competition. Find 5 different ways.

3. Conduct and assessment for that service or product within the competition.

4. Describe the product/service segment of analysis.

5. And how to increase digital brand exposure?

Reference no: EM133176619

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