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Assignment:
For the last twenty years, your firm has been producing a simple health drink called NutriA. It is aimed at health-conscious adults aged between twenty-one and forty-four years.
NutriA is in the mature stage of the category's life cycle; as a result, industry sales are flat. Your marketing manager decides that it is time to expand the depth of the product line and increase market share.
He wants you to come up with a new health drink aimed at a younger market, the fifteen- to twenty-one-year-olds.
Analyze the economic environment in the areas affecting your business. Consider differences within your industry and the economic impact on suppliers.
What decision would maximize expected profits? What is the maximum amount that should be paid for a perfect forecast of the economy?
Define the target audience, determine the marketing objectives, determine resource requirements, define how the marketing message will be delivered
Is it ethical or not ethical and explain the reason why/why not. Along with the assignment is a PPT presentation 15-20 slide breaking down your paper/conclusion.
This is a FORMAL research project, which will require you to access online databases through Online Library to collect the highest quality information about your brand and consumers
Based on your product and their regular, Identify two possible opportunities and the solutions you could bring to the table with your product/service.
Identify and briefly describe four trends in the macro /market environment that will have or recently had an influence on the selected industry.
A price-weighted average of 30 actively traded blue-chip stocks, primarily industrials including stocks that trade on the New York Stock Exchange. It is a barometer of how shares of the largest US companies are performing. There are hundreds of inves..
From the scenario, evaluate the capacity of the most common distribution channels available for the new product launch to provide consumers with easier access to the product. Speculate on the extent to which Golds Reling, Inc. could use each chann..
Explain how clearly the data is or is not presented for enabling shareholders to draw conclusions about how well the company performed.
Discuss a company/brand (other than Apple) that you think is using "design" as a way to differentiate themselves. Try to use a different company
When a customer continually returns to a given company because of satisfaction, we call that customer loyalty. What does customer loyalty mean to you
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