Describe the negative public relations disaster

Reference no: EM133490867

Case Study: Write a business proposal that provides an organization with scenarios that would help them to identify how to overcome a negative situation from a negative public relations disaster. (A typical business proposal should include the following elements: overview, objective, opportunity, solution, rationale, approach, and deliverables.)

Question: Consider the topics and models in the 4Cs of peacemaking, social exchange theory, and social norms and address the following in the proposal:

1. Provide a brief background on the organization.
2. Briefly describe the negative public relations disaster.
3. What are the specific elements within each of the 4Cs that will overcome the negative publicity?
4. How can you use the concepts of social norms, reciprocity norm, and social responsibility norm to assist you in overcoming the situation?

Reference no: EM133490867

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