Describe the most important marketing concept

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Reference no: EM133393184

Question: Describe the most important marketing concept you learned in this class. Marketing concepts are headings or subheadings in the text book chapters or table of contents.

Include:

1. The concept with a reference to the text which describes it.

2. Why you think it is so important to marketing.

3. A real-world example of a marketer utilizing this concept successfully.

4. A reference to the text and any other sources uses.

Reference no: EM133393184

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