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Describe the impacts of consumerism in regards to information technology, claims management, and member services when dealing with healthcare providers.
How would you measure customer profitability? What approach would you use in maximizing customer lifetime value? Explain.
Describe any constsaints on the ability of businesses to respond to external factors.
A manufacturing process has a fixed cost of $150,000 per month. Each unit of product being produced contains $25 worth of material and takes $45 of labor.
A firm that produces wood shutters and bookcases has received two orders for shutters: one for 100 shutters and one for 150 shutters.
Evaluate the challenges that for-profit public companies face from recurrent scandals, political attacks and alternative corporate structures such as the B-corp
Describe the elements of an organization's external environment. Why is it important to understand the external environment?
Explain how does consumer behaviour influence development of marketing mix. Explain how does consumer behaviour influence development of product features itself.
From some organization(s) where you have worked (or someone else has worked), write 2 scenarios from the strategic perspective as follows: (1) Explain the BEST strategic planning and implementation/execution you have observed. Discuss fully. (2) Expl..
Do executives in organizations have an ethical responsibility to think about the fairness of the transactions or the consequences of the sale on the buyer when they sell stock at the top of the market
What processes are needed in order to shape alternative design strategies for a system?
Discuss the ethical violations concerning CVS Pharmacy banning tabacco products in their stores. Does this make sense from a "market system" perspective? Will other major corporations follow suit? What propted them to make this decision? (750-900 ..
How does a CMO view Competitors? How should CMOs deal with stronger competitors? How should CMOs deal with weaker competitors?
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