Describe the go-to-market strategy

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Reference no: EM133260929

Assignment:

Business venture idea is, a personal executive level assistant service. The service targets busy executive professionals with little time for personal administrative tasks. Utilizing a Non-Disclosure Agreement and Power of Attorney (POA), these personal assistants would be legally empowered to act on behalf of our clients to handle tasks such as gathering paperwork to give to the accountant for personal taxes, or renewing client's driver's license.

Please answer the following questions,

1) For the above business venture, describe the revenue model that would work for this new venture concept, using the best suitable revenue models among the following:

a) Selling subscription revenue model,

b) selling physical goods revenue model,

c) selling digital goods revenue model,

d) selling advertising revenue model,

e) commission/referral fee revenue model,

f) marketplace access like ebay or,

g) freemium revenue model like dropbox. How will you charge your customers for the product or service that your business would provide?

Which business model (among the above mentioned) is best suited and most profitable? How will you set your price(s)? Explain why you think this revenue model would be effective.

2) Describe the go-to-market strategy would be most effective with the target customers? How would you propose to identify, connect with, sell to, and deliver your product or service to the early adopter customers?

Reference no: EM133260929

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