Describe the four characteristics of services that marketers

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Describe the four characteristics of services that marketers must consider when designing marketing programs. How do the services obtainable by a dentist differ from those offered by a drug store regarding these characteristics?

Reference no: EM1379450

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Describe the four characteristics of services that marketers : Describe the four characteristics of services that marketers must consider when designing marketing programs. How do the services obtainable by a dentist

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