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Describe the essential elements of persona

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1. Is workplace discrimination and ageism still prevalent today? What laws are in place to protect individuals from age discrimination related to employment? List at least five advantages and disadvantages (each) of hiring an older worker.

2. Describe the essential elements of a persona. Define the key demographic factors that are the basis of how customers are grouped and categorized. Which of these factors are most important for your business?

Reference no: EM133486631

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