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You have recently appointed Digital Marketing Manager, of your brand of your choice
As a Digital Marketing Manager you need to prepare a report regarding the Marketing Strategy of your brand
You need to prepare a report to the management team answering the following questions:
1. Describe the digital marketing environment of your industry and identify a trend(s) that you will further exploit
2. Review your online value proposition in order to increase engagement with your target group
3. Suggest specific and relevant digital marketing Direct-to Consumer (D2C) initiatives to anticipate fast-changing consumer needs in a postCOVID era
4. Develop a relevant omnichannel marketing campaign.
What are the potential consequences of creating digital marketing content on blogs, social media, online advertising, etc., without linking each to the "hub"
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What is the best way to forecast the required investment and operating capital that will be required for a business?
unshine marketing
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