Describe the current system in use as it applies

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Reference no: EM133791731

Med-Chem Products: Hospital Division

The following case is based on one of the coauthor's experiences with an actual company and its management.

Fiona Richey knew that she had been given the opportunity of a lifetime. She had just been hired to be an internal troubleshooter and consultant by the Hospital Division of Med-Chem Products. This was quite a feat. After all, she had graduated about four years ago with an undergraduate degree in Operations Management and Logistics from a large midwestern university. During that time, she had developed a reputation for being a good team player, a creative thinker, and someone who got things done quickly (and correctly). That was one of the major reasons that Med-Chem had hired her. Originally, she had been working for a supplier to Med-Chem. About six months ago, she was approached by one of the managers of Med-Chem, with a very attractive job offer.

Question 1: Describe the current system in use as it applies to the operations personnel and marketing personnel. To what extent does this system help or hinder Med-Chem's ability to achieve its objectives? Why?

Question 2: For marketing and operations, what are the critical activities that they must do well for Med-Chem to be successful in the marketplace?

Question 3: What general recommendations would you make to Todd regarding the current situation?

Reference no: EM133791731

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