Describe the current state of the industry

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Assignment

Netflix Inc. Read Case 27: The 2011 Rebranding/Price Increase Debacle

Answer the following questions in a PowerPoint presentation consisting of 10-15 slides, and provide an engaging presentation with rich speaker's notes and a proper case analysis.

· Describe the current state of the industry within which Netflix operates and identify any opportunities or threats facing industry players.

· Which grand strategies has Netflix used in the past, especially during the time period our case describes? Evaluate the success of these strategies.

· Which Grand Strategy is Netflix currently using? Explain your answer in relation to the Grand Strategy Selection Matrix.

· Provide at least two recommendations for Netflix to be successful in the present state of the industry.

· Find a comparable company and demonstrate some of the opportunities and challenges that company may encounter applying similar strategies.

Please use two more sources in addition to the provided case study.

Reference no: EM131916391

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