Describe the control and power in online consumer tribes

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Control and Power in Online Consumer Tribes: The Role of Confessions

  1. Provide further summary of details for one of the online tribes analyzed in the second reading (Control and Power in Online Consumer Tribes...). Discuss the traits or roles of control and power mentioned in the article. For a totally different product or service, create a marketing approach or tactic based on the ideas of power and control mentioned in this article. Creativity welcomed!

Reference no: EM132444042

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