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Describe the content and message of the advertisement

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Assignment: Super Bowl Advertisement

Choose one Super Bowl advertisements from the most recent Super Bowl that has garnered significant attention or you personally enjoyed. Use the bullet points below as a guide to answer the main 3 questions.

I. Research the company behind the advertisement and its public relations strategies. Be able to answer questions such as:

1. What are some public relations strategies employed by the company, both before and after the Super Bowl advertisement?
2. Are there any PR campaigns, events, or initiatives related to the advertisement or the brand?
3. Is this advertisement aligned with the organizational goals, objectives, mission, vision, etc.?

II. Write an analysis on the actual advertisement/commercial and evaluate its effectiveness

1. Describe the content and message of the advertisement.
2. Analyze the target audience and how the advertisement appeals to them.
3. Evaluate the creativity, effectiveness, and impact of the advertisement in terms of brand awareness and perception

III. Finally, take time to analyze the overall impact and reception of the advertisement

1. Discuss the public reaction to the advertisement, including social media buzz, viewer feedback, and media coverage.
2. Were there any social media posts related to the advertisement you are analyzing?
3. Analyze any controversies or criticisms surrounding the advertisement and how the company responded.

Reference no: EM133771539

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