Describe the “consumption vocabulary.”

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Which of the following statements best describes the idea of a “consumption vocabulary.”

A. People who have a larger vocabulary consume more
B. Consumption of a vocabulary falls prey to the same decision principles as consumption in any other domain
C. Providing people with names for relevant attributes in a product category allows them to learn and articulate preferences, and to make better choices in the future
D. None of the above statements describe the idea of a consumption vocabulary.

Reference no: EM13193575

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