Describe the competitors innobus in terms of market

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Reference no: EM133440257

InnoBus case

External analysis and Assessment of competitive position
the industry environment
Competition
What are the forces which drive the competition in bus building? Give a description of the main players.

Competitors
Describe the competitors InnoBus in terms of market share, strengths and weaknesses.

Stakeholders
What are InnoBus' main stakeholders? Characterize their relationship to InnoBus in terms of power. How urgent are these relationships for InnoBus.

Customers
How can you typify the customers of InnoBus.

Market
What is the market like? What kind of market segmentations can be made. Identify the order winning and order qualifying criteria in the market. State the importance of the diverse product characteristics such as price, functionality, durability, appeal maintainability, service, delivery time and reliability, customisation, innovativeness

Products
Give basic information about every product group including turnover, profitability, market share, market growth, economic trends and technological developments. What are performance objectives?

Reference no: EM133440257

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