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Describe the competitive landscape of the cosmetic industry

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Question 1: Discuss the nature of the automobile industry? What issues did BMW face in launching the BMW Z3 Roadster? Describe the marketing strategy that it deployed in the launch.

Question 2: Describe the competitive landscape of the cosmetic industry? How has P&G positioned itself in this industry? What factors contributed to the success of the SKII brand? What criteria should P&G use to assess future opportunities for the SKII brand?

Reference no: EM132792125

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