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Question:
If you were trying to increase interest in soccer in the United States, describe the channels of distribution you would use and why?
A distributor has heard that one of the major manufacturers from which it buys is considering going directly to the consumer.
Which services can be successfully outsourced? Why do we need to look at service triads? How does this apply to the context of service outsourcing?
Identify two consumer products sold in a grocery store or by a mass merchandiser such as Walmart. Explain the strategies used to introduce each of the products
What do you think are the major challenges for marketers and business people when we incorporate Big Data and Advanced Analytics tools into our businesses?
In an industry that is continuously evolving, organizations must plan for the future, making marketing planning essential to their success.
Discuss a prominent environmental or sustainability practice employed by a company. How have their policies impacted the company, society, and the environment?
Where the questions open or closed- ended? What was the purpose? How was it structured? Give an example of one of the questions asked?
Explain and elaborate the advantages and disadvantages of e-commerce versus regular commerce.
Consider the many means of differentiating products and services. Which ones have the most impact on your buying decisions?
Assume that the following data is for a profit-maximizing manufacturer: What is the value of the break-even price
The president of XYZ manufacturing company of Buffalo,New York, comes to you with a license offer from a company in Osaka. In return for sharing the company's patents and know-how, the Japanese company will pay a license fee of 5 percent of the ex-fa..
Conduct an environmental analysis at the domestic level and global level. Assess the competitive strategies for firms in foreign markets.
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