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Describe the business models of amazon and walmart

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Reference no: EM133596333

Question: You work for an investment firm that is considering making a $10 million dollar investment in either Walmart or Amazon. You are the marketing strategy advisor and need to post to your fellow advisors your evaluation of these companies' Strategic Business Units (SBUs) and business models.

Describe the business models of Amazon and Walmart and identify key areas of value creation from these business models.

 

Reference no: EM133596333

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