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Question: In a 4-6-page, APA-formatted written report, address the following issues:
Walmart
In regard to the hypothetical firm you previously referenced in your response to CLA1, describe the manner in which you would proceed if your product/service is quickly accepted by the local marketplace and you decide to market it globally in two very different countries.
Explain:
1. The anticipated varied acceptance of your product/service in the two targeted countries and
2. What changes you would make in the product/service if any, to accommodate the cultural differences.
3. Describe the best you can what differences would occur in your marketing by country so as to be more sensitive to cultural differences, if any, in the two (2) selected countries.
Cite four (4) peer-reviewed articles not including your textbook.
APA FORMAT
Verified Expert
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