Reference no: EM131298286
Sales & Marketing Project
Students will conduct a marketing research on a destination or company (such as restaurant, hotels, airlines, travel agency etc.) of your choice,within the Hospitality or Tourism Industry.
Be sure to include the following information on the company in your Paper:
Using APA format (5 pages in length, not including cover, abstract and reference pages)
Issue or Problem with their Marketing
Target Market
History of the Company (how did it start? Concept etc.)
Analysis of the Micro environment
Analysis of the Macro environment
Solutions to the Marketing Problem
Please upload your paper to the Turn tin drop box, the originality percentage should be no more than 35%
Presentations
PowerPoint or Prezi should be used.
Presentations should be 5 to 8 minutes in length
Include pictures
Business Attire is required
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Disadvantage of chc obtaining additional financing
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