Reference no: EM13726251

Part I: Assessment - Management Information System

Question 1: What are the advantages and disadvantages of using standard protocols and reference models such as the Open Systems Interconnection? Identify at least three of each.

Question 2: As noted in the text, the most common transmission medium is the twisted pair. Describe the advantages of the medium, and identify at least one application that would not be able to use it.

Question 3: Identify and describe at least three categories of physical media in use in telecommunications networks today. Which of these media has the highest bandwidth? Which has the least bandwidth?

Question 4: Identify the primary differences between a LAN and a WAN. Are the differences between a LAN and a WAN significant? Are the differences increasing over time? Explain.

Question 5: What are the basic functions of managing the data resource? How are these functions different in a global company as opposed to an exclusively local company?

Part II: Case Study- Analyze Case Study I-4: "Supporting Mobile Health Clinics: The Children's Health Fund of New York City" (on pp. 157-165 in the textbook).

• Analyze the case study, and develop the conclusions, recommendations, and implications.

• Consider the implementation challenges in the case and the technologies used to meet them, along with the final questions posed at the end of the case. (last paragraph on p. 165)

• Summarize your findings in a two-page paper using proper APA formatting.

Part III: Assessment - Management Information System

Question 1: What are the distinguishing characteristics of an executive information system (EIS)? Why have these systems become a part of business intelligence in many companies?

Question 2: Every large organization has large files or databases containing data used in operating the business. Does a data warehouse differ from these operational files or databases? Explain why or why not.

Question 3: Based on your reading and knowledge from other sources, in what ways has the phenomenon of the Internet influenced office automation?

Part IV: PowerPoint Presentation- Create a 7- to 10-slide presentation comparing and contrasting two major ERP systems from different ERP software providers. You may use various sources including the companies' websites. Be sure to cite all sources used in a reference slide with proper APA formatting. (Cover and reference slides do not count in the length requirement). You may also use the slide notes function.

Be sure to include the following in your presentation:

•Two major segments ERP systems
•Outline/description of each system
•Summary of key applications within each system
•Brief summary describing how such a system would be installed/implemented
•Proper APA formatting of citations and references.Unit II Scholarly Activity

Part V: Marketing Plan Assignment-Company Overview and Market Research

•Overview of Company
•Market Research Strategies
•Analyzing Macro-environment-PEST Analysis

This section of the marketing plan will include an introduction of the company you have selected, allowing the reader to understand the company, product/service, and any other pertinent details. Marketing plans are compiled by companies that have incorporated a solid marketing research strategy in order to better understand the industry, competition, and customer. Explain the research strategies that will be used by your company. Finally, analyze the macro environment using a PEST analysis. This will lead to a better understanding of how changes in the political/legal, economic, sociocultural, and technological environment will affect your company.