Describe social value orientation theory

Reference no: EM133306031

Assignment: Toyota Motor Sales USA CEO. Yuki Farm in an interview with Elloomberg in EDD? reveals certain insights into the culture of Toyota. Here are some excerpts from his interview. "Toyota Way is more than just a Japanese Way. It's about constant improvement. If it was a Japanese Way only, then we wouldn't have Japanese companies that perform poorly or go into bankruptcy. Toyota doesn't monopolize this idea. And it has to translate beyond Japanese culture to be successful." "Toyota's thinking based on the Toyota Way is teamwork with suppliers. This teamwork is going to be a long-lasting relationship." "Toyota is bigger than that though. It's people. We have some most: people working for us in the US. We need to have more of a lace. That we are people, that's the most critical thing we have been trying to achieve. We want to show everybody in the company. The heroes. Not one single person.

Question:

{a} Social value orientation theory suggests that competitive people tend to engage in more conflict. Describe social value orientation theory and distinguish between the four social value orientations.

{b} Apply the social value orientation theory thatl you have described in {a} to explain which orientations are likely to be more valued and less valued in Toyota.

Reference no: EM133306031

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