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Describe rels vertical integration strategy

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Reference no: EM133330623

Question: Rajesh Exports: Gold trader to international jewelry retailer

  1. Describe RELs vertical integration strategy. How effective can it be for REL?
  2. Explain two ways REL befitted by its acquisition of Valcambi SA.
  3. How well did REL manage its acquisition? Explain.
  4. In its retail sector, explain RELs entry mode and the mode's benefits and risks.
  5. Does Porter's stuck in the middle theory apply in this case? Why or why not?

 

Reference no: EM133330623

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