Describe real-world examples of these theories

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Reference no: EM133432157

Case Study: This week, presented the important theories that help to guide approaches to communications and marketing in the healthcare profession. Summarize three communication, marketing, or public relations theories that were covered in the material and apply them to a scenario the outlined below.

Question: Consider the following scenario and state how the theories covered in this week's session apply.
Scenario: A two-hospital nonprofit system has been owned by a Catholic order of nuns for 77 years and is undergoing an acquisition by a large for-profit entity. The nonprofit system has been losing millions of dollars annually for the past five years. The task of the for-profit system is to integrate the nonprofit system into the standards and best practices followed by the for-profit system's more than 70 hospitals. In addition, the shareholder-owned organization must make the nonprofit system financially stable. The first task is to rebrand the organization and assimilate the physicians, employees, and volunteers into the new system.
Incorporate the following:

Cite specific examples, analyze, and compare the three chosen theories.
Describe real-world examples of these theories and how they would be applicable to the healthcare profession.

Reference no: EM133432157

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