Describe problem that can addressed by mckinseys persuasive

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Assignment

For this assignment, you will identify a specific problem that can be addressed by applying McKinsey's persuasive framework and Jain and Sharma's use of analytics. Once your faculty member has approved your problem statement, you will develop a draft PowerPoint presentation outlining the problem and its resolution in Assignment 6a: Presentation II - Draft PowerPoint.

This assignment is to fuse the tenants of an effective presentation from our Smith and McKinsey texts, with the data-analysis principles of our Jain and Sharma text.

• Adopt a framework for persuasive content. As a reminder, persuasive agendas are situation/complication/resolution, approach/findings/implications, situation/opportunity/resolution, or pilot/results/scale.

• Embedded in this presentation, must be data, to support implications/resolutions/justification to scale. Data should be introduced and leveraged applying the BADIR decision-making construct. As a reminder, that is business question, analysis plan, data collection, insights and recommendations

• The best presentation will address situation - respond to a business question - with a story, supported by data.

Reference no: EM131732897

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