Describe paul chongs change leadership approach

Assignment Help Marketing Management

Reference no: EM133497040

Assignment: Customer Value and Change Leadership Case Study

Certis started in 1958 as a Singapore government unit for auxiliary police, and restructured into a private commercial entity in 2005. Certis Group transformed from a traditional, labor-intensive physical guarding service provider into a digitally advanced provider of integrated operations technology services for security, facilities, visitor management, and other types of monitoring related businesses. Their digital transformation was enabled by a platform created for orchestrating Internet-of-Things sensor streams with AI-enabled analytics, centralized command and control, and workforce coordination and communication. This new "Security+" approach to delivery made it possible for Certis to scale beyond prior limits, integrate across multiple service lines, and offer new types of services.

Details:

Read the HBSP case study, which can be found in the attachment PDF below.

Carefully read the case and supplementary materials, and answer the following questions:

Question A. What was the value proposition of Certis's digital transformation to their customers?

Question B. Explain how Certis pursued both exploitation and exploration strategies in its digital transformation. Was the transformation driven primarily by exploitation or exploration?

Question C. How did Human Resources (HR) support Certis's change efforts.

Question D. Describe Paul Chong's change leadership approach using Kotter's 8 step model. What did Chong do in each of the 8 steps?

Question E. Based on Kotter's model, what additional actions could Certis have taken to institutionalize the change (step 8)?

Task

This activity was created to help you to understand the customer and organizational elements of the digital transformation, and the role of strong change leadership is delivering successful transformation. You are assessed based on your ability to:

Question A. Describe the drivers of change and the context of the organization.

Question B. Analyze digital transformation from the perspective of the customer value proposition

Question C. Evaluate the change process in the context of Kotter's model of change.

Question D. Analyze how digital transformation requires new capabilities, while also aligning with the company's core business and capabilities

Reference no: EM133497040

Questions Cloud

Create a character in which you will role play for fishbowl : The purpose of this homework is for you to create a character in which you will role play for all fishbowl participation activities (as the client).

Does portfolio performance provide sufficient justification : Does Portfolio As performance provide sufficient justification to prove or disprove conclusively your client's belief that markets are weak-form efficient

What decision would you make that is legal and equitable : discuss how you would solve this issue. Respond to this week's discussion according to your focus, K-12 or Higher Education.

What are your current views about people with disabilities : What are your current views about people with disabilities? - Have you been either directly or indirectly affected by a disability or know someone with

Describe paul chongs change leadership approach : Describe Paul Chong's change leadership approach using Kotter's 8 step model. What did Chong do in each of the 8 steps?

Create a fundraising pitch for your local k-12 school : As part of your fundraising pitch, discuss two student-centered areas for which the funds will be used and why they are important to education.

What do you intend to use the donations for : Detail two initiatives you will execute to convince community members and K-12 parents or institutions of higher education alumni to support your fundraising

Explain what does it mean to volatility hedge : What does it mean to volatility hedge Explain, in detail, the process to properly determine the appropriate volatility hedge?

State the vocabulary word at the top of the slide : EDUC 302- State the vocabulary word at the top of the slide and include four sentences or phrasesunderneath but do NOT use the vocabulary word within them.

User Account

All Pages