Describe nature of global bike inc product-service offering

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Assignment:

Describe the nature of Global Bike Inc's product/service offering in terms of the following dimensions:

  1. Information vs. physical - to what degree is the nature of Global Bike Inc's offering a pure information offering vs. a pure physical offering.
  2. Service vs. product - to what degree is the nature of Global Bike Inc's offering a service vs. a product.
  3. Commodity vs. customized - to what degree is Global Bike Inc's offering a commodity vs. an offering that can be customized?
  4. Adaptability and controllability - To what degree are Global Bike Inc's products adaptable or controllable by a customer post-purchase? Can you think of features that might provide this in the future?

Reference no: EM133335324

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