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Describe meaning of dilemma and fear about online shopping

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Reference no: EM133331476

Present Amazon's background and launch in India

1. Describe the meaning of "dilemma and fear about online shopping" of Indian consumers

2. Present the e-commerce environment in India and compare it with USA (home country)? Describe the difference in terms of social context.

3. Present Amazon's competition in India and their strength and weaknesses.

4. Did Amazon adapt their model and how? List the adaptations?

5. Explain if you see reasons for sustainable success for Amazon in India.

Reference no: EM133331476

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