Describe integrated marketing communications

Assignment Help Other Subject

Reference no: EM13283390

Describe Integrated Marketing Communications (IMC). Why is it so important in the 21st century for marketers to embrace this? What are some of the concerns of the marketer when it comes to creating an IMC approach via the promotional mix components of advertising, public relations, sales promotion, direct marketing, and personal selling?

Reference no: EM13283390

Questions Cloud

South-wall and west-wall sections of the pipe : A pipe comes diagonally down the south wall of a building, making an angle of 45? with the horizontal. Coming into a corner, the pipe turns and continues diagonally down a west-facing wall, still making an angle of 45? with the horizontal. What..

Relationship between channels of distribution and logistics : What is a distribution channel? What is the relationship between channels of distribution and logistics? How does geographical location affect your selection of distribution channels?

Negative impact on health care costs : Do you think the current economic situation has had a negative impact on health care costs? Why or why not?

Both price controls and rationing : Both price controls and rationing, at least in the short term, are capable of reducing overall health care costs. Nevertheless, neither of these strategies is frequently used. Why is that?

Describe integrated marketing communications : Describe Integrated Marketing Communications (IMC). Why is it so important in the 21st century for marketers to embrace this? What are some of the concerns of the marketer when it comes to creating an IMC approach via the promotional mix components o..

What are the benefits of public health assessments : What are the benefits of public health assessments? What are the disadvantages if any? Give an example of a potential conflict withing the comunity that could arise as a result of public health assessments. how can public health advocates and policy ..

A new imperative for governments-businesses and society : A new imperative for governments, businesses and society is to

Managing technology : Research on the Internet one instance where the privacy of one or more individuals has been breached by a hacker or criminal organization. Briefly discuss the safeguards that should have prevented the breach of privacy.

Changing trends taking place in the private sector : Do you think there is a difference between the changing trends taking place in the private sector and that of public behavioral healthcare inpatient facilities?

User Account

All Pages